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Deputy Communications Director, Political and Rapid-Response

Company: Alaant Workforce Solutions
Location: Latham
Posted on: March 20, 2023

Job Description:

Alaant Workforce Solutions is partnering with NYSUT to fill its Deputy Communications Director, Political and Rapid- Response role! This is a high-visibility position! Work with a great group, in a nice, comfortable building! Free parking!
NYSUT is more than 600,000 people who work in, or are retired from, New York's schools, colleges, and healthcare facilities. We are classroom teachers, college and university faculty and professional staff, school bus drivers, custodians, secretaries, cafeteria workers, teacher assistants and aides, nurses and healthcare technicians.
NYSUT is a federation of more than 1,200 local unions, each representing its own members. We are affiliated with the American Federation of Teachers (AFT) and the National Education Association (NEA). We are also part of organized labor - the AFL-CIO - and of Education International, with more than 20 million members world wide. NYSUT is seeking an experienced, energetic and creative communications strategist to bring big ideas and rapid response skills to our political, legislative and organizing communications.
Will work alongside our legislative and political teams on ongoing campaigns and new initiatives and will oversee communications teams to deliver needed support assets. In this role, you will also be responsible for overseeing and tracking digital campaigns to create awareness of union priorities.
During election season, you will be responsible for robust multimedia messaging campaigns around priority issues and races.
Candidates must have proven experience in multi-channel marketing and communications campaigns and must also have excellent organizational, management and leadership skills.
Hours and Benefits for the Deputy Communications Director, Political and Rapid-Response:

  • Fantastic benefits including very generous PTO!
  • Regular work week but other events in evenings/weekends sometimes.
  • Some travel in NYS required.
  • Salary is $135-150K, in Latham, NY (with some local and NYS travel).
    Responsibilities for the Deputy Communications Director, Political and Rapid-Response: --- Work with key stakeholders to develop and implement political communications strategies and rapid-response communications programs--- Develop political and issue-based communications strategies and implantation plans--- Manage teams of designers, writers, photographers and other creative professionals to deliver on political and rapid-response communications needs--- Oversee and grow our dedicated activism and political communications tools and channels, such as the NYSUT Member Action Center--- Manage crisis and rapid-response communications plans--- Prepare press releases and other media communications around NYSUT's political efforts--- Plan and implement paid and organic campaigns on social and digital advertising platforms--- Oversee, maintain and regularly update NYSUT's political department social media and website presence--- Effectively manage project schedules and deliverables with appropriate resources--- Effectively promote and conduct digital events, such as livestreams, both remotely and on location--- Write and edit website, email and social media content that will engage NYSUT's core audience of members--- Source and manage outside vendors for specific projects or long-term engagements.--- Potential long or irregular hours, weekend hours, and travel
    Requirements for the Deputy Communications Director, Political and Rapid-Response: --- 7+ years marketing/communications experience with a focus on politics and activism--- Excellent knowledge of digital communications channels such as social media platforms and advocacy email programs--- Experience with crisis and rapid-response communications--- Experience in electoral, legislative or campaign work--- Demonstrated experience with marketing and communications management best practices:managing accounts, working with clients, overseeing large projects and servicing day-today requirements of stakeholders--- Experience managing teams of creatives and organizers--- Experience working with a diverse set of clients and stakeholders on multiple project types--- Knowledge of Voter Action Network, or similar CRM/Email platform encouraged--- Proven ability to build and maintain and grow social media communities--- Experience with video production, editing and livestreaming--- Conversant in social media and digital paid advertising campaigns--- Experience conducting audience and persona research--- Understanding of branding and graphic design best-practices--- Familiarity with digital marketing best-practices, i.e. website UX/UI, mass email communications, social media marketing, SEO/SEM--- Familiarity with print/collateral marketing materials and production--- Ability to work in a dynamic, ever-changing and fast-paced environment--- Familiarity with web design, email marketing and CMS programs--- Demonstrated writing and editing skills--- Excellent organizational skills and the ability to work collaboratively--- Bachelor's degree in marketing, communications or related field preferred

Keywords: Alaant Workforce Solutions, Albany , Deputy Communications Director, Political and Rapid-Response, Executive , Latham, New York

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