Social Media Communications Specialist
Company: Highlighttech
Location: Maryland
Posted on: January 26, 2023
Job Description:
OverviewHighlight seeks a Social Media Communications Specialist
with 1-to-3 years of proven social media management experience.
This position supports the Small business Education and
Entrepreneurial Development (SEED) program that coordinates
early-stage product development activities across the National
Institutes of Health (NIH). This is a 100 percent work-from-home
opportunity.Responsibilities
- Develop visuals and content for ongoing social media postings
and the website; draft visuals and content for the e-newsletter and
eblasts.
- Develop, implement, and manage social media content plans and
campaigns using Twitter and LinkedIn, including drafting posts, in
close collaboration with SEED program staff.
- Create social media toolkits for use by other small business
program staff at NIH Institutes and Centers.
- Collaborate with various departments and NIH counterparts on
digital initiatives.
- Participates in overall engagement through the SEED web site
and other major social media platforms and tracks metrics to
monitor changes in engagement and total consumption of SEED content
across the board. Evaluates metrics and content consumption to
guide new content development.
- Monitor day-to-day activities and community engagement on all
platforms.
- Help develop and manage monthly and quarterly digital editorial
calendars.
- Analyze campaign and content performance regularly, develop
reports to identify trends and opportunities, and
recommend/implement changes to current strategies to improve
results. Familiarity with social listening tools a plus.
- May be called upon to assist with projects outside of his or
her main duties as necessary and appropriate.Qualifications
- Public Trust eligibility.
- 1-to-3 years of proven social media communications
experience.
- Will only consider candidates with strong LinkedIn profiles and
who can provide links to social media channels managed.
- Bachelors degree in communications or other relevant field(s)
required.
- In addition to social media experience, email marketing,
website contents production, and other digital communications
experience a plus.
- Strong social media project management.
- An interest in or flair for telling compelling stories of
science in the digital space.
- Focused and motivated self-starter, able to work independently
and as part of a team.
- Experience working on multiple projects with deadline pressures
and competing priorities
- Excellent writing, design and editing skills.
- Proficiency in Adobe Suite required, experience with other
design software, including GovDelivery a plus.About HighlightFor
over ten years, Highlight has provided Development and
Modernization, Secure IT, and Mission Solution services to our
federal government customers. Our team knows the technology; we
understand how our customers and their stakeholders work; and we
know how to implement industry best practices to deliver
high-quality, end-to-end solutions that minimize risk and maximize
results.Since our inception, Highlight has had an employee-first
mindset. Our mission is to provide employees with rewarding and
impactful career opportunities. In 2021, Highlight's founder and
CEO, Rebecca Andino, implemented an Employee Stock Ownership Plan
to embody and expand our culture of transparency, teamwork and
rewarding the work of our employees. By becoming an ESOP, our
employee-owners share in the success of the company through their
ownership stake. To learn more about ESOPS, check out:.We're an
Equal Opportunity Employer (EOE) that empowers our people to
fearlessly drive change - regardless of their race, color,
religion, sex, gender identity, sexual orientation, national
origin, disability, veteran status, or other characteristics. Our
team is dedicated to foster diversity within our teams to promote
creativity, innovation, and teamwork to deliver the best solutions
for our customers.If you are a Colorado resident, please contact us
or email us at to receive compensation and benefits information for
this role. Please include the Req ID (this is at the top of the
posting under the position title) in the subject line of the
email.---#cwhp
Keywords: Highlighttech, Albany , Social Media Communications Specialist, Other , Maryland, New York
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